The entry of Twitter into the politician's toolkit in Italy tookplace between 2011 and 2012, when the platform emerged from the shadow of Facebook. To give an idea of this change, it is sufficient to note the increase in memebrs of parliament with a twitter account from 9,7% to 72%. This study will take a broader view of the use of Twitter by caniddates for the 2014 European elecrtions, rather than its use by leaders alone.
Campaigning on Twitter: The Use of Social Media in the 2014 European Elections in Italy / Bentivegna, Sara; Marchetti, Rita. - STAMPA. - (2017), pp. 126-140.
Campaigning on Twitter: The Use of Social Media in the 2014 European Elections in Italy
BENTIVEGNA, Sara;
2017
Abstract
The entry of Twitter into the politician's toolkit in Italy tookplace between 2011 and 2012, when the platform emerged from the shadow of Facebook. To give an idea of this change, it is sufficient to note the increase in memebrs of parliament with a twitter account from 9,7% to 72%. This study will take a broader view of the use of Twitter by caniddates for the 2014 European elecrtions, rather than its use by leaders alone.File allegati a questo prodotto
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